|PDP Event Name:||[SEM04] Design Concepts – Creating the Best for Your Client
[SEM05] Merging of Art & Technology in Design
|Date & Time:||Thu 26 April 2018, 6:30pm – 9:00pm|
|Venue:||National Design Centre [MAP]
Training Room 1–4
|Members points:||10 PDP points per seminar|
Seminar 1: Design Concepts – Creating the Best for Your Client
Presented by Joris Angevaare, Creative Director of designphase dba
The Client may be King, but he’s not a Designer.
In a nutshell, the creative process behind developing the best for your clients is first defining the interior design’s purpose is and how it’ll be achieved before any designing begins. It is setting a framework for the design concept and all the next design decisions that will be undertaken.
And what clients look for is not always that best. You may be giving puzzled looks now but what clients desire are the designer to present a solution to their problems! In this case the problem here is a requirement of a concept that appeals and speaks to the client’s brand ethos.
A brief from the client is not the same or reflective of your own research and interpretation. In most cases, a design professional always provides fresh perspective.
It all starts with a brief
Questioning the brief
Understanding the brief
Restrictions, limitations and other fun stuff
This seminar will cover topics such as:
1. Who is your client
2. Who is your client’s client, customer or guest
3. How to present a concept
4. Applying your expertise
Seminar 2: Merging of Art & Technology in Design
Presented by Amy Picanço, Managing Director & Founder, Aym Design
Key points from Amy’s talk include:
1. How merging art and technology will become crucial in modern interior design
2. Embracing changes in technologies can give us the tools to create new and original designs
3. How we must now consider IOT.